European Journal of Social Sciences

Volume 45 No 4
December, 2014
Violent Protest in Private Universities in Nigeria: Implications for Educational Development
359-371
Olumuyiwa Akinrole, Oludayo, Onyekwere Oliver Chizaram, Uche, Dare Ojo, Omonijo, and Godwin Aturuchi, Eche
 
Abstract:
Previous studies attest to violent protest in the public universities in Nigeria, but articles on student unrest in the private sector have not been explored in academic literature. Upon this background, this article used data from descriptive source (library, newspapers and internet materials) to address this social problem. Therefore, it examined a number of existing factors that prompted the origin of violent protests among students and the implications it portends to educational development in the country. The study equally discussed doctrines guiding the operation of private Faith-Based universities, which students may not want to align with, but are very germane to the actualization of their visions as well as success of students, who passed through them. Finally, the study proposed the way forward for the management and students of these institutions.
Keywords: Violent protest, faith-based Universities, implications, education
 
 
L’influence de la Religion et de L’appartenance Sociale dans le Comportement des Consommateurs Algériens
372-380
Hachemaoui Kamel and Taleb Fatima
 
Abstract:
Nous essayons dans cet article d’étudier la relation entre l’appartenance religieuse et sociale de l’individu et son comportement de consommation, et ce à travers le concept de capital client de la marque (la fidélité, la notoriété, la qualité perçue et l’image de marque). L’étude réalisée auprès d’un échantillon de 523 individu concernant les marques de voitures touristiques a révélé l’absence d’une relation significative entre l’appartenance sociale (exprimée par la catégorie socioprofessionnelle, le niveau d’instruction et le revenu) et la formation du capital client de la marque et ce malgré la nature publique et ostentatoire de la catégorie du produit étudié. Ce résultat est expliqué par le fait que les individus (musulmans) refusent de reconnaitre un quelconque rôle de leur position sociale dans la détermination de leur comportement d’achat.
Keywords: appartenance sociale, religion, capital client de la marque
 
 
Confirming the Validity of the Concepto-Mathematical Structural Model for the Akan Folktale
381-407
Patricia Beatrice Mireku-Gyimah
 
Abstract:
The Akan Folktale (AF) comprises a story and other parts such as formulaic opening and closing statements, audience interjections and musical interludes (mmoguo) which are not strictly parts of the main story. This paper studies just the main story and its structure. Specifically, this paper aims at confirming the validity of my postulate that the Akan Folktale Story Structure (AFSS) comprises seven components: three societal elements, namely Initial Circumstance (Sα) , Consequence (Sβ) and Resolution (Sγ), and four character actions: Exit (Fα), Encounter (Fβ), Acquisition (Fγ) and Application (Fδ) occurring in a linear sequential order. My postulated concepto-mathematical structural model showing the linear sequential order of the seven components is:

AFSS = Sα + Fα + Fβ + Fγ + Fδ + Sβ + Sγ

The applicability of this model was previously demonstrated, using my collection of 50 Akan Folktales (AFs) (see Mireku-Gyimah, 2011a “A Concepto-Mathematical Structural Model for the Akan Folktale Story”, in European Journal of Social Sciences-Volume 20, Number 3 (2011) pp. 401-415.). This paper charts a new path by going outside my collection to use AFs collected by other authors, in order to counter any argument that could suggest that my collection was “specially” collected to fit my model; thus the paper seeks to confirm the validity of the model and its applicability to all AFs. From the successful application of the model to AFs published by other authors, this paper concludes that my model fits all AFs. It is recommended that the model be used to teach and learn AFs in order to generate interest and critical thinking.
Keywords: Akan Folktale Story, structural model, societal elements, character functions, consequence, resolution
 
 
Experimentation in the Jordanian Novel: Fantasy Narrative as a Path
408-418
Sanaa Kamel Shalan
 
Abstract:
This study addresses the experimentation in the contemporary Jordanian novel. It assumes that there is a movement of experimentation and innovation in these novels in the way of form and content. It chooses this trend towards fantasy as a remarkable path in the experimentation movement in the Jordanian novel. This trend has its wide presence which is characterized by its styles and characteristics. It has also its employment justification, it has used specific language and certain narrative appropriate for this trend which dominated even the classical and factual novel and pierced its system.
Keywords: Experimentation, Jordanian novel and Fantasy
 
 
Impact of Brand Personality on Relationship Quality (RQ) (Case Study Tejarat Bank in Khorramabad City)
419-429
Mahmood Reza Esmaeili and Samad Alinia
 
Abstract:
Since 1997, literature and research on the concept of brand personality is flourishing, and specific scales have gone widespread use in academic circles, unchallenged on their validity. Brand personality is certainly a key facet of a brand identity. This study has been performed with the aim of examining the impact of brand personality of Tejarat bank in relation by casual method. Thus, questionnaire using Jennifer Aaker Brand Personality Scale which is comprised of Likert's multiple questions and other articles has been applied to test the hypothesis .All experts confirmed questionnaire's justifiability and its stability approved by Cronbach's alpha coefficient 0.962. The study's statistical universe included customers of Tejarat bank's branches of Khoramabad city and the sample size was 267 persons. Casual analysis and structural equation modeling has been used for data analysis. Research outcomes showed that brand personality of tejarat bank has meaningful impact on relation quality. Generally, all research hypotheses have been confirmed. Then in dimensions of brand personality, according to calculated casual scale, Sincerity dimension allocated highest value. Also brand Personality has more impact in satisfaction from relation quality variables.
Keywords: Brand, Brand Personality, Relation quality, Tejarat bank
 
Training Needs of Kindergarten Female Teachers for Identifying and Caring for the Gifted Children in Light of Contemporary Educational Trends
430-445
Ali Mustafa Al Olaimat
 
Abstract:
The study aimed to specify training needs of kindergarten female teachers for identifying and caring for gifted children in light of contemporary educational trends. The researcher used a questionnaire method to achieve this goal which composed of two fields for identifying and caring about the gifted child. The research community consisted of all 50 kindergarten female teachers for the academic year (2012/2013) in Zarqa Governorate. The research sample was chosen randomly, besides the researcher used the descriptive approach for analyzing the sample 50 responses of kindergarten female teachers along with using statistical methods such as: Frequencies, percentages, means, standard deviations and T-test. The most important findings of the study that all training needs for kindergarten female teachers in the field of identifying and caring task for gifted children from the point of the study sample of view, and in light of the study findings, the researcher made several recommendations including the need to reconsider the preparation of kindergarten female teachers pre-service and preparation of training programs during the service to meet the training requirements revealed by the study. (134 words).
Keywords: Kindergarten Female Teachers, the Gifted children, Training Needs.
 
The Impacts of Brutality and Civil War in Novel without a Name
446-452
Hamid Farahmandian, Razieh Rabbani Yekta and Atefeh Yousefi
 
Abstract:
This paper aims to show how war and brutality affect the characters lives and their behaviors in society. To signify the brutality of Vietnam War and its impacts on soldiers and civilians in Novel without a Name, a more focused look at Quan’s family is needed, since the writer uses the four members of a single family to show a house surrounded by destruction inside and outside taking the readers’ attention to the effects of war. Huong uses a variety of writing strategies to transfer the message of war to her readers in a way they really deserve to see it which is going to be discussed.
Keywords: civil war, Brutality, Vietnam Literature, identity, nationalism
 
 
The Effect of Social Capital on Farmer Welfare
453-465
Jajat Sudrajat, Jangkung Handoyo Mulyo, Slamet Hartono and Subejo
 
Abstract:
The role of village traders is very strategic in marketing facilitation of many products of agriculture in Indonesia, but the attention in facilitating the business patnership between farmers and village traders is still considerably weak. The problem is often stereotype perspective to the role of village trader as an institution in the marketing of agriculture products. Conversely, in this study is convinced if the model of business partnership is based on existence of social capital, it will improve the farmer welfare. Based on this idea, this research is intended to analyze the effect of social capital on farmer welfare in business patnership between corn farmers and village traders. This research was conducted by using quantitative method that was employed structural equation model. Primary data were collected through the use of structured and unstructured interviews from a cross-section household. The research comprises 122 respondents were randomly selected. This research found that social capital influenced the business commitment significantly, and then the business commitment influenced the achievement of corn farming significantly. Next, the business commitment and achievement of corn farming simultaneously influenced the farmer welfare significantly. Therefore, it can also be concluded that social capital indirectly influenced the farmer welfare significantly
Keywords: Social Capital, Farmer Welfare, Village Trader, Agribusiness
JEL Classification:I31, Z13
 
 
Analysis of Patient Satisfaction with Reference to Select SERVQUAL Dimensions
466-479
Aiswarya S and Ravilochanan Parthasarathy
 
Abstract:
The understanding and measurement of service quality and customer satisfaction as seen by the patients is important aspect for delivery of health care. It is a concept that gives better provision and more focused on the quality service for patients. In order to gain this position it is necessary to capture information from patients on their need, thought, expectations and perceptions to measure their satisfaction about the service they have received. By doing so services providers can identify the areas of improvement and do the needful for the betterment of the services provided to the patients. This study captures 31 variables of the three primary service quality dimensions such as reliability, assurance and empathy with respect to the patientssatisfaction in two categories of hospitals (Corporate and Medical College Hospitals). In the selected hospitals, five specializations were taken for the study with about 320 inpatient respondents. Simple random sampling was the technique used and the results were analyzed by using multiple regression analysis. The results revealed that there are no similarities between the variables influencing patient’ssatisfaction in the two different categories of hospital. This implies that each category of hospital needs to design its own policies to improve patients satisfaction.
Keyword: SERQVAL, service quality, healthcare, quality dimensions, patients
Jel Code: M39
 
 
The Extent of the use of Science Teachers in the Ministry of Education of Teaching Strategies and Evaluation Based on Knowledge Economy
480-494
Tahani Al-Abous
 
Abstract:
TThis study aimed to identify the extent of the use of science teachers of teaching strategies and evaluation based on the knowledge economy. And the impact of gender, academic qualifications and teaching experience in the use of those strategies, I went specifically to answer the following questions:
1. What is the degree use of science teachers in the Ministry of Education for teaching strategies and evaluation based on the knowledge economy?
2. Are there statistically significant differences at the level of (0.05 ≥α) between the degree of use of science teachers in the Ministry of Education for teaching strategies based on the knowledge economy is attributable to gender, educational qualification, experience?.
3. What professional skills acquired by teachers within the program of the knowledge economy?
4. Does it affect professional competence gained on teaching strategies and evaluation based on the knowledge economy? The study sample consisted of (145) science teachers in the districts of Amman, the first, second, third, fourth, and who are studying science curriculum for grades 1-5 Statute. And have already been trained on teaching strategies and evaluation are included in science curricula developed within the program of the knowledge economy. The study results showed the following: the existence of statistically significant differences at (α = 0.05) towards the use of teaching strategies and evaluation based on the knowledge economy due to the variable of gender in favor of parameters, and variable educational experience due to the benefit (10 years and more), and variable qualification and in favor of (master and above).
 
 
Contrastive Analysis between the Morphological Systems and Semantic Features in Arabic and English Languages
495-505
Manar Al Momani and Louai T. Abu Lebdeh
 
Abstract:
The purpose of this paper is to contrast between the morphological systems and semantic features in Arabic and English languages. This paper addressed the following topics: Morphology; both Inflectional and Derivational, word division, languages division, Morphological scales, similarities between morphological systems in both languages Arabic and English, differences between morphological systems in both languages Arabic and English, challenges facing learners of both languages, semantic features of the vocabulary such as: form, form of vocabulary in Arabic language and its implications , semantic relations in Arabic language, form of vocabulary in English language and its implications, meaning, types of meaning, function, functional words, Aspects of similarity between the semantic systems in Arabic and English in terms of the formula, significance, meaning and function, Aspects of difference between the semantic systems in Arabic and English in terms of the formula, significance, meaning and function, areas of difficulty that would make native speakers of Arabic and English commit errors when learning the other language as a Foreign Language, and finally suggestions for the learners of both languages.
Keyword: Morphological Systems, Semantic Features